Selling My Home: Do I Really Need a Professional House Photographer?

Your home is about to go on the market and the agent mentioned using a professional house photographer to take images of the home and grounds. Given the fact that everyone with a smartphone has a camera on hand, do you really need a professional real estate photographer to take the pictures? There are several benefits to this approach. Consider these examples and how they would make a difference in terms of the offers received and the amount of time it takes to sell the property.

An Eye For Details

A professional photographer pays attention to all sorts of details. That’s a skill that the photographer brings to capturing images that show your home and the grounds off to the best possible advantage. With the right type of lighting, the ideal angle, and even a little staging that helps to call attention to the home’s architectural details, the quality of the finished images will attract the notice of a wider range of buyers. 

Creating Images Suitable for Use on Social Media

Listings are more than flyers and tear sheets picked up at a local real estate office. These days, social media is an asset to any real estate venture. The photographer will know how to capture images that are likely to generate a lot of interest online. In particular, they can be included in posts on social media. Think of the potential for those posts to be shared by those who see it and think that someone they know would be interested in the property. 

Photographs That Are Ideal for Print Listings

Listing in print publications is not going away anytime soon. They are still one of the most effective ways to advertise the residential property. A professional photographer will know how to create images that work well in grayscale or monochrome. That’s helpful when publishing listings in print publications that do not use color photographs. 

Excellent Images for Use in Online Slide Presentations

Virtual tours are more common today than at any time in the past. Those tours can be in the form of slide presentations that allow people to stop and look more closely at any frame that attracts their attention. Slide presentations are often simpler to produce and easier for more people to view on any device. You can bet that a professional house photographer will know how to arrange the images so there is a logical progression that holds the attention of anyone viewing the series of photographs. 

Attracting More Positive Reaction From Potential Buyers

The bottom line is that the quality of the photographs makes it all the easier to attract and hold the attention of people who might be interested in purchasing your property. In many instances, higher quality images generate more online views, motivate people to attend open houses, and ultimately lead to offers sooner rather than later. 

Are you going to place your home on the market? Seriously consider hiring a professional home photographer. You’ll find that the money invested is worth every penny. 

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